Analysis of Cultural Influence on the Development of Women Entrepreneurship Activities in Sokoto Metropolis, Nigeria
Abstract
The study analyzed the cultural influence on women's entrepreneurship development in Sokoto Metropolis, Nigeria. This paper stem from a post-graduate thesis that was self-sponsored, all procedures performed were in accordance with ethical standard. The population of the study consists of one hundred and fifty-three (153) women's owned registered enterprises in the Metropolis. The study employed a stratified random sampling technique to select the sample as a cohort to accommodate and provide a fair representation of different strata in the population. Thus, one hundred and fifty-three owners of enterprises were administered questionnaires, of which 101 were completed and retrieved. Descriptive statistics were used to analyze the data. The findings reveal that culture has a significant influence on women's entrepreneurship activities in the study area, and some cultural barriers deter women from exploiting their entrepreneurial potential. The study recommends that the government implement policies aimed at reducing cultural influence on women's enterprise activities, thereby providing an enabling environment that supports women's involvement in entrepreneurship activities in the area. Similarly, support from husbands/guardians of women through financial and moral motivations encourages them to engage in business ventures.
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